Category: Print & Creative
Direct Mail Envelope Design
The first challenge with any direct mail letter is getting the envelope opened. If you can conquer this challenge, the chance of a successful campaign will increase. Key to conquering this challenge is changing the style, size and format of the piece you are sending. Often times, … Read More »
Variable Digital Printing
One-dimensional mailings? Dead on Arrival. Business Reply cards? Rest in Peace.
The digital age is amazing. Businesses must change fast, often and hopefully for the better. When it comes to your marketing, printing and mailing strategies, are you taking advantage of the many benefits of variable digital … Read More »
WUKY wanted to use direct mail as a part of their branding campaign for a annual dinner fundraiser. The design carried an elegant yet whimsical feel that portrayed the event’s motif. Using variable data printing, each save the date was made personal and helped drive the response. The campaign reached across multi-channels … Read More »